Here are some great deals on photography gear, services, and other things of particular interest to photographers for Black Friday 2021.
There’s a torrent of deals at this time of year, but some are better than others. I’m trying to pick out some of the better ones here on gear and services I know, use, and would recommend. It’s a running list. I’ll add new ones as they go live or catch my eye. And many of the deals are embargoed, which means I can’t show them here until they go live–so be sure to check back.
And with the current serious global supply chain problems leading to shortages and delays, it’s a great year to get in early with any purchases that you want to arrive in time for the holidays.
Some of these links are affiliate links, which means I may earn a commission for purchases using links on this page.
Photography Gear Black Friday Deals
I have some handpicked selections below, but there are far too many deals on photography deals to list them all. So if you’d like to see the full listings at some of the major retailers, you can find their deals pages here:
Cameras & Lenses
- Sony a7R IVA Mirrorless Camera – $500 OFF @ B&H and Amazon and Adorama. Cameras don’t come much better than the a7R IV. It’s a camera I love shooting with, and the sensor and image quality are superb. This is version 2 (the A) with improved resolution of the rear LCD screen but is otherwise the same as the original a7R IV. Available as body only ($500 off) or with one of several great lenses (up to $900 off). Ends 11/28.
- Nikon Z 7 Mirrorless Camera – $300 OFF @ B&H. If you’re looking to jump from DSLR to mirrorless, this is a great place to start. Sold as body-only or with a choice of a few different zoom lenses.
- Fujifilm GFX 50R Medium Format Mirrorless Camera – $1500 OFF @ Adorama. 50MP from a larger sensor! Body-only or choose a kit with one of several available lenses.
- Fujifilm X-T3 – $400 OFF @ B&H. Love this camera. It’s the previous model but still a great camera. Sold as body only, with 18-55mm lens, 16mm ƒ/1.4 lens, 56mm ƒ/1.2 lens, or 16-80mm lens–all variations are $400 off.
- Sony a7R IIIA Mirrorless Camera – $800 OFF @ B&H. Body-only or with one of several available lenses (some combinations are up to $1100 off).
- Nikon D850 – $300 OFF @ B&H. Mirrorless might be getting all the love these days, but the D850 DSLR is still one helluva camera.
- Nikon 24-70mm ƒ/2.8E ED VR AF-S Zoom Lens – $500 OFF @ B&H. A classic and versatile lens that has a well-deserved place in many pros’ camera bags.
- GoPro HERO10 Black – $200 OFF @ GoPro.com. Get the latest and greatest GoPro action camera–the HERO10 Black–for $349.98. Includes the HERO10 Black, a spare battery, a 32GB SD card, and a 1-year subscription to GoPro. (You can find more GoPro deals at: GoPro Deals for Black Friday 2021.) No code reqired. Ends 11/30.
- World’s first 61MP full-frame back-illuminated Exmor R sensor
- 15-stop dynamic range, 14-bit uncompressed RAW, ISO 50 to 102,400
Tripods & Mounts
- Peak Design Travel Tripod – Up to $60 OFF. Peak Design’s innovative travel tripod is on sale. Aluminum version is $35 off ($314.95) and carbon fiber version is $60 off ($539.95). I have the carbon fiber version, and they really are clever and useful tripods. No code required. Ends 11/30.
- Platypod – 20% OFF. Platypod makes some really unique, highly portable mounting options. I use some of them myself, and I’ve covered some of them here before. Get 20% off at their store. Use code
BK20. Ends 12/6.
- Westcott Lighting. Westcott has a bunch of very good deals on lights and modifiers.
- Lumecube – Up to 35% OFF. Lumecube make some innovative LED photography lighting solutions. They started with their original cube–a tiny, waterproof, cube light that could be used anywhere. They’ve since expanded into larger LED panels, ring lights, and drone lighting kits–emphasis still on portability and flexibility. No code required. Ends 11/30.
- SanDisk Portable External SSDs – Up to $350 OFF @ B&H. Fast, reliable, and rugged–portable SSDs are the way to go for backup on location. Some good deals here on sizes ranging from 500GB up to 4TB.
- Peak Design – Up to 30% OFF. Peak Design makes really cleverly designed camera bags, camera straps, mounts, and now even tripods. Several of their products have long been stables of my camera kit, and they keep coming out with clever new ideas. They have up to 30% off gear at their store. No code required. Ends 11/30.
- WD 6TB Blue SATA III 3.5″ Internal HDD – $110 OFF @ B&H. Need to beef up your NAS storage drive now that we can get out shooting more? These 6TB drives are 50% off. Good deal on the 4TB version too ($60 off).
Specialty Photography Gear
- Backscatter – Up to 60% OFF Underwater Photography Favorites. Underwater photography specialists Backscatter are having a big sale, with up to 60% off some of their most popular underwater gear. Backscatter is my go-to source for gear for shooting when diving, and they really know their stuff. You can find the deals here.
Photography Apps & Software Black Friday Deals
Digital photography can involve a lot of software. Here are some good Black Friday/Cyber Monday deals on photography software and tools I’ve found useful, from image editing to sharing.
Lightroom & Photoshop
If you’re using Lightroom and Photoshop to edit and process your images, here are some good deals that might be of interest.
- Adobe Creative Cloud – 40% OFF. If you’re not already using Lightroom but have been looking to start, Adobe’s Black Friday deal is for 40% off a Creative Cloud subscription for the first year. There’s a range of different bundles, so you can choose the right combination of apps for your needs. Apps like Lightroom, Photoshop, Illustrator, and Premiere Pro (and a bunch more).
- Contrastly Presets & Ebooks – 20% OFF. Contrastly makes some really impressive Lightroom presets that suit a wide variety of photographic styles. They also have some very useful learning ebooks. This isn’t specifically a Black Friday deal, but it’s still a good deal. Use code
HAVECAMERAat checkout for 20% off.
- Summerana Photography Academy – 50% OFF Entire Store. This is a great resource for online courses and tools. It’s especially strong in the areas of portrait, family, and engagement photography. They have hundreds of classes and workshops, but this Black Friday Deal applies to everything in their store, which includes Photoshop actions, overlays, and digital backgrounds. Use code
FRIDAY50. Ends 11/30.
Image Editing & Image Management
There are plenty of other great apps aside from Lightroom for editing images. Here are some good deals on some of the best.
- Luminar AI – Up to 60% OFF. Skylum Luminar AI is a contender for best Lightroom alternative and has been coming along in leaps and bounds with unusually active development. They’re also in the process of launching a new app called Luminar Neo (due this winter), that leverages AI for a more creative approach to image making. They have a few different bundles as part of the special offer; each has a different combination of apps included. No code required. Ends 11/29.
- Photo Mechanic. Photo Mechanic is a super-fast image organizer and sorter. It’s especially good for culling keepers from many images and captioning and sorting them, making it a favorite of sports and press photographers. It’s also good for anyone else after a fast workflow. CameraBits has good deals on new licenses and upgrades of Photo Mechanic and Photo Mechanic Plus (the latter includes a built-in catalog database). No code required. Ends 11/30.
- DxO Imaging Software – 50% OFF. DxO is offering 50% off all of their software. That includes, PhotoLab, Nik Collection, FilmPack, and PureRAW. I use several of their apps myself, and I’ve covered some of them on this site before. No code required. Ends 11/29.
- Rawsie RAW Compressor – $25 OFF. Rawsie is a new app that uses sophisticated algorithms to drastically reduce the size of those thousands of RAW files taking up space on your hard drives. You can find my review of it here. Get $25 off your first year or lifetime license with code
HCWT2021. Ends 12/15.
- Capture One – 20% OFF. Capture One is another among the best Lightroom alternatives and can get you excellent results from your RAW images. Discount applies to first year of an annual subscription. If you’re an existing user, they also have 50% off their style packs. No code required. Ends 11/30.
- Affinity Photo – 30% OFF. The Affinity suite of imaging apps have been making waves in recent years for their impressive features and slick user-friendliness. Everything is 30% off, including Affiniti Photo, the most useful part of the suite for photographers (bringing it down to $37.99). No code required.
- JPEGmini Pro – 25% OFF. JPEGmini takes JPG images and optimizes them to reduce file size without compromising image quality. And smaller file sizes mean faster websites, fewer “attachment is too large” errors, and quickly digital delivery. There are other apps that promise this too, but whatever secret sauce is in JPEGmini’s algorithm works especially well. No code required.
If you need to recover deleted photos from a memory card to hard drive, these apps can help.
- EaseUS Data Recovery Wizard – 40% OFF. If you’ve accidentally deleted photos from your memory card or hard drive, there’s a surprisingly good chance that you can recover them with data recovery software. I’ve found that EaseUS Data Recovery Wizard is one of the easiest to use. Use code
BLACK. Ends 12/10.
Photography Websites & Web Hosting Black Friday Deals
If you’re looking to create a beautiful portfolio website to showcase and sell your photographs without having to set up your own WordPress site or learn code, there are some very good options for services that cater specifically to photographers and artists.
- SmugMug – 50% OFF. SmugMug is among the best ways to set up a professional photography website. It has built-in tools not just for displaying and sharing your images on a polished and beautiful website, but also for selling photos and prints of digital downloads. Includes unlimited photo storage. Deal applies to new accounts. Use code
SASBF50. Ends 11/28.
- Pixpa – 30% OFF. Pixpa is an easy way to create your own photography portfolio website and sell your photos as prints or digital downloads. The built-in website templates are especially slick and professional looking. Use code
Cloud Backup & Storage
- Backblaze Computer Backup – 50% OFF. I’ve been a paying customer of Backblaze cloud backup for over 12 years now, and have found it to be rock solid and reliable. You can back up the entire hard drive of your laptop or desktop as well as external drives, with unlimited data storage. It was already good value–with this rare Black Friday deal, it’s especially good. Use code
BLAZEON21. Ends 11/29.
If you’re using WordPress for your website or blog (as I do), here are some deals on the tools I find most useful to speed up my site and keep Google happy (and readers, too!)
- ShortPixel – 5X Credits. ShortPixel automatically optimizes your website’s images to make the filesize smaller without compromising image quality. And that means a faster website, keeping Google and your site’s visitors happy. I’ve tried many of the image optimization options out there, and ShortPixel is the one I’ve settled on for all my sites (and you can find my review here. They can also create and serve next-generation WebP and AVIF images for even better performance. This 5X credits offer is a really great deal–and one I’ve just taken advantage of myself to upgrade my account. Billing is monthly or annually (discounted rate for annual billing).
- WP Rocket – 30% OFF. WP Rocket is a site optimization tool for WordPress sites. And it makes a big difference in making your site faster–it’s one of the tools I use on all my sites. A faster website is always good, but it’s especially crucial now that Google is officially using Core Web Vitals as a ranking factor. Deal applies to new licenses. No code required. Ends 12/1.
- Perfmatters – 30% OFF. Perfmatters is a WordPress performance plugin that adds numerous tweaks the milk more speed and security out of your WordPresssite. I’m quite new to it, but I’ve been impressed and have now set it up on all of my sites. Use code
BLACKFRIDAY. Ends 12/1.
- Elementor – Up to 50% OFF. Elementor is known as a “page builder,” but what that really means is that it’s a really good way to build beautiful and fast websites without having to know how to code. I’ve used Elementor extensively on several websites and found it to be excellent. No code required. Ends 12/2.
- GeneratePress – Up to 45% OFF. Now that Google is explicity using site speed as a ranking factor, a fast website is crucial. And the theme you choose can make a big difference with that. I’m now building all my sites with GeneratePress. I’m particularly a fan of pairing it with GenerateBlocks. The GeneratePress Black Friday sale includes: 25% off yearly license; $30 off lifetime license; 45% off yearly license renewals and extensions. No code required. Ends 12/2.
- WP Engine – 5 Months Free. If you’re looking to upgrade your WordPress hosting from a basic host, I can recommend moving to a specialized WordPress managed host. It means you can spend more time focusing on your photos than troubleshooting your website. I’ve used WP Engine in the past for this site and found them to be very good. (I now use Kinsta.) Deal applies to new customers for yearly subscription. Use code
CYBERWEEK2021. Ends 11/30.
Photography Classes & Learning Black Friday Deals
Online photography classes are great ways to make improve your skills or expand into something new. Here are some Black Friday deals worth a look.
- KelbyOne – $90 OFF. The online course site created by Scott Kelby has grown enormously in recent years. There are now over 900 courses across a huge range of photography related subjects and niches. For Black Friday, they have $90 off the Pro annual membership ($149), which gives you access to all of them. No code required. Ends 11/30.
Photo Labs & Prints Black Friday Deals
- Blurb – 50% OFF. Get 50% off Blurb photo books. I find Blurb’s integration with Lightroom especially useful. And photo books make for great gifts. Use code
BLACKFRIDAY50. Ends 11/29.
- Amazon Photo Gifts – Up to 25% OFF. Amazon’s photo printing service has a full range of photo gift products, including wall art (canvas, metal prints, wood prints, etc), photo books, ornaments, coffee mugs, blankets, and so on. The percentage off varies by product, but there are some good savings and some fun gift ideas. No code required.
- XPozer – 20% OFF All Print Sizes & Frames. XPozer works a bit differently than a traditional print lab. They specialize in large wall art, with a special system that includes their prints and a special backing frame that lets you switch out the print. It’s an interesting approach if you want to rotate the art on your wall. No code required. Ends 11/29.
Photography Business Services Black Friday Deals
These tools can make running your photography business easier, more productive, and potentially more lucrative.
- Sprout Studio – 30% OFF. Sprout Studio is a a one-stop photography business management service, from cultivating leads, booking clients, communicating with clients, accepting payment, and making sales. It’s an especially good option for wedding, portrait, and family photographers. Includes a free trial. No code required. Deal is running 11/26-11/28.
- Cradoc fotoSoftware – 50% OFF. Cradoc creates tools to help photographers with their business. Some of their most popular offerings are fotoQuote (to help prepare shoot quotes to send to clients), fotoBiz X (business tools), and fotoKeywords (for keywording stock images). They’re offering 50% off everything for Black Friday. Deal applies to new and upgrades. Use code
GIVING2021. Ends 11/30.
Photography Gear Rental Black Friday Deals
Renting gear is a great way to try out new or different lenses and cameras, whether it’s something specific you need for a client shoot or just want to try something different for fun.
- BorrowLenses – 25% OFF 5+ Day Rentals. This is a good opportunity to try out that camera or lens you’ve been drooling over or get that piece of kit that would take your shoot next level. Save 25% on any 5+ day rental. Gear must arrive before end of Janurary. Use code
CYBERMONDAY2021. Ends 11/30.
- LensProtoGo – 25% OFF. LensProtoGo is my first stop when looking for rental gear. I’ve found them to have a great selection of gear and excellent customer service. This Black Friday deal is on orders placed by 11/29 and arriving by 2/28/22. Use code
21BFLPTG. Ends 11/29.
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Coupons & Deals
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